Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls ...

These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...

Mattel is pulling its Wicked dolls from some store shelves because of a misprint directing shoppers to a pornographic site.

Mattel has apologized after the boxes for its new "Wicked" movie dolls included a link to a pornographic website.

NEW YORK (AP) — Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which ...

Retailers have pulled Mattel's "Wicked" dolls. Resellers quickly listed the toys featuring the URL misprint on eBay, seeking ...

Mattel has apologized for the adult website link mistakenly used in its "Wicked" doll packaging and is pulling them from ...

Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.

Target, Walmart and Amazon had removed the line of “Wicked” dolls from their online storefronts as of midday Monday, as had ...

The toy company Mattel is facing blowback after consumers noticed the packaging for dolls designed to look like characters ...

Toy company Mattel is pulling its line of "Wicked" dolls from shelves and online stores after fans noticed the packaging ...

A skin site is seeing surging levels of traffic after its URL was accidentally printed on the packaging of “Wicked” doll ...